A designer ski jacket can cost more than your flights. Here's the honest maths on renting versus buying.
A designer ski jacket runs £500–£800. Add salopettes (£300+), goggles (£200), a fur coat for après (£400) and boots, and a single head-to-toe Louk easily tops £1,500. For most people that's a lot of money for something worn one week a year.
Be honest: the average skier takes one trip a year, some every couple of years. That means a £1,500 outfit works out at £1,500 per trip the first year — and it sits in a wardrobe the other 51 weeks, going out of style.
Renting flips the maths. You get the same designer labels for a fraction of the price, a fresh Louk every trip, and zero storage. At The Louk, a full Louk rents for a fraction of RRP — professionally cleaned, ready to wear, and returned when you're done. Here's how it works.
We'll be straight with you: if you ski several weeks a year, buying your core pieces (jacket, salopettes) can work out cheaper long term. But for everything else — statement suits, fur coats, goggles you'll want to change up — renting still wins.
If you ski once or twice a year and love looking incredible on the mountain, renting is almost always the smarter choice. You spend less, look better, and never wear the same thing twice. Browse the collection and see what you'd pay to rent versus buy.
Skip the £1,000+ price tag. Rent designer ski & après wear for your trip — book a try-on and we'll have your size ready on the rail.
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